“Ticking the box, ‘I have read and agree to the Terms,’ is the biggest lie on the web today”
Made up of colorful scrolls cascading down a wall, artist Dima Yarovinsky’s installation “I Agree” is beautiful—at face value. If you read the fine print, however, you’ll learn that it’s a statement against our blind compliance with tech giants.
Each scroll is a single tech company’s terms of service agreement, annotated at the bottom with a word count and the time it takes to read. Yarovinsky focused on services that we use regularly, displaying the user agreements of Instagram, Snapchat, Facebook, Twitter, Tinder, Google, and WhatsApp.
He told Gizmodo in an email that he wanted to show how “small” and “helpless” we are against the power of massive corporations, specifically when it comes to blindly accepting their terms of service. Yarovinsky noted that these documents have no room for negotiation and that some people might not even know they agreed to them.
According to Yarovinsky, the average person reads 200 words per minute. However, the typical terms of service agreement has nearly 12,000 words, which means that it would take someone about an hour to read the average ToS agreement.
- Dima Yarovinsky’s art installation, “I Agree” is made up of scrolls that is a tech company’s terms of service agreement—you know, the ones none of us read?
- His aim is to make us think about how we blindly accept these tech companies terms of service without knowing what exactly we are signing off on, and ultimately demonstrating how small we are in the face of this corporate giants.